In It To Win It

Gallery

This gallery contains 1 photo.

Gamification is no longer a tool solely for video game makers.  Organizations everywhere are revolutionizing the way they do business.  Top organizations are motivating, encouraging, engaging, even recruiting, not only their employees but their customers as well.  These organizations use … Continue reading

Score: Lexmark 0 – Brown’s 10

Gallery

This gallery contains 1 photo.

A few weeks ago, I had two very contrasting customer experiences.  Both experiences got me thinking about what makes a customer truly stay loyal. I have a little brown package that I keep on my desk – it contains a … Continue reading

Be a Hero to Your Customer

Gallery

This gallery contains 1 photo.

People Want to Feel Merry Especially During the Holidays With the stress that surrounds the “most wonderful time of the year” and the need to get that special something for that special someone is reaching critical mass.  It pushes contact … Continue reading

SHIFTING THE LOYALTY CURVE

Gallery

This gallery contains 1 photo.

SHIFTING THE LOYALTY CURVE – I just read this most interesting excerpt from the Sales, Marketing, And Communications Practice, Customer Contact Council®.  The focus of their paper is what makes customers more “loyal” and they provide a clear differentiation between … Continue reading

Analytics Lessons From The Homeless

Gallery

This gallery contains 1 photo.

Analytics Lessons From The Homeless – An excellent article – perfect way to start one’s day.  Ray’s daily commute into San Franciso illustrates how a deeper dive is required to truly understand what you observe. By Ray Rivera, Director, Solutions Management, Workforce Planning and … Continue reading